Senior Integrated Campaign Manager
Role Summary
Join DeepL as a Senior Integrated Campaign Manager in London, leveraging cutting-edge AI technology to drive marketing strategies for global leaders.
About the Organisation
DeepL's translation portfolio is trusted by well over 20,000 companies and hundreds of millions of professionals worldwide. Rather than organizing our go-to-market by product line, we run a single integrated campaign that speaks to the different people who drive adoption of that portfolio organized by persona, not by feature set. As Integrated Campaigns Manager, you will own the persona motion targeting Global Operators, the department heads in Marketing, HR, and Learning & Development who are responsible for how their organizations communicate globally. Other campaign owners run the parallel motions for personas like Product, Engineering, and Developers; your job is to build the strategy, narrative, and channel mix for the Global Operators audience specifically.
This role sits at the intersection of integrated marketing, demand generation, and account-based marketing. You will start from how Marketing, HR, and L&D leaders think, communicate, and buy, then shape DeepL's capabilities into narratives and programs that speak directly to their priorities. You will orchestrate multi-channel campaigns from concept to launch, and partner closely with Product Marketing, SDR, and Field Marketing to bring targeted, personalized programs to personas in our highest-value accounts.. You will report to the Director of Performance Marketing and Campaigns and work cross-functionally with Product Marketing, Performance Marketing, Content, Creative, Regional Marketing, and RevOps..
Minimum Requirements
- 5+ years of experience in B2B SaaS marketing, campaign management, demand generation, or ABM roles.
- Proven track record of managing complex, multi-channel campaigns from strategy through execution.
- Understanding account-based marketing programs, including account tiering, personalized content, and multi-touch orchestration alongside Sales.
- Demonstrated success driving pipeline generation and revenue growth through integrated and account-based campaigns.
- Strong project management skills with the ability to manage multiple campaigns simultaneously and meet deadlines.
- Data-driven decision-making and proficiency in campaign analytics, attribution, and performance optimization.
- Excellent communication skills for cross-functional collaboration and stakeholder management, particularly with Sales and SDR teams.
- AI literacy, including familiarity with GenAI tools for campaign planning, content creation, and execution.
- Preferred: previous experience in high-growth SaaS companies (Series B–IPO stage).
- Preferred: experience with ABM platforms (e.g., 6sense, Demandbase, RollWorks) in addition to core marketing tech.
- Marketing Automation: HubSpot
- CRM: Salesforce (or equivalent)
- ABM Platform: 6sense, Demandbase, RollWorks, or similar (preferred)
- Project Management: Asana, Jira, or similar tools
- Content Management: Contentful or comparable CMS/DAM platforms
Working Conditions
If this role and our mission resonate with you, but you're hesitant because you don't check all the boxes, don't let that hold you back. At DeepL, it's all about the value you bring and the growth we can foster together. Go ahead, apply—let's discover your potential together. We can't wait to meet you!
- Diverse and internationally distributed team: joining our team means becoming part of a large, global community with people of more than 90 nationalities. We're more than just colleagues; we're a group of professionals with a shared mission to connect diverse cultures. Our global presence is growing–we've doubled in size nearly every year, with our employees based in the UK, Germany, the Netherlands, Poland, the US, and Japan, and we continue to expand our network.
- Open communication, regular feedback: as a language-focused company, we value the importance of clear, honest communication. We value smooth collaboration, direct and actionable feedback, and believe that leading with empathy and growth mindset makes us better together.
- Hybrid work, flexible hours: we offer a hybrid work schedule, with team members coming into the office twice a week. This allows you to engage directly with your team and experience the unique energy of our workspace, while still enjoying the flexibility and comfort of working from home. With flexible working hours and trust in your productivity, we are in sync with your team’s general locations and time zones to foster effective and seamless collaboration.
- Virtual Shares - An ownership mindset in every role. We believe everyone should share in our success, and that’s why every employee receives Virtual Shares, linking your contribution directly to DeepL’s growth and rewarding you with a stake in our future.
- Regular in-person team events: we bond over vibrant events that are as unique as our team, from local team and business unit gatherings, to new-joiner onboardings, to company-wide events that bring us all together–literally.
- Monthly full-day hacking sessions: every month, we have Hack Fridays, where you can spend your time diving into a project you're passionate about and get the opportunity to work with other teams–we value your initiatives, impact, and creativity.
- 30 days of annual leave: we value your peace of mind. With 30 days off (excluding public holidays) and access to mental health resources, we make sure you're as strong mentally as you are professionally.
- Competitive benefits: just as our team spans the globe, so does our benefits package. We've crafted it to reflect the diversity of our team and tailored it to align with your unique location, to ensure you feel supported every step of the way.
Eligibility Criteria
This role is suitable for candidates with experience in integrated marketing management, but visa sponsorship details are not explicitly disclosed.
⚠️ Disclaimer: PathwayAI Africa does not guarantee employment, scholarships, visas, or admission. Always verify all opportunities through official sources before submitting personal information.
Check if You Qualify
Upload your CV to compare it against this specific opportunity. You can still apply even if improvements are recommended.